How to boost your peer-to-peer fundraising campaign with social media

Social Media / Monday, December 9th, 2013

Last week we posted a wonderful article from Vocus Blog’s Jim Dougherty on social media marketing in the upcoming year. Then, as if destiny itself was planning our blog schedule, this plopped down into our mailbox.

On Dec. 19, FirstGiving will be hosting a free webinar with John Haydon of Inbound Zombie that will explore how nonprofits can increase their peer-to-peer fundraising through social media.


This will be such a good supplemental to the digital marketing information we presented last week that we had to share it.

For those that haven’t heard of Mr. Haydon, check out his bio. If you don’t have the extra 30 seconds for that link, just take our word that John is one of the best sources for nonprofits in regards to online communications and fundraising.

An added bonus is that if you are tight for time on Dec. 19, the webinar will be recorded and distributed later for review at your leisure. All you have to do is simply register, so pound this now to do so.

Below is a quick rundown of some of the topics John will touch on:

  • What it takes to identify your core supporters
  • The secret behind organizing your community around scheduled social media posts
  • How to create sharable content and templates you can use